Now it may seem like I'm trying to pick on a certain big "national" lawn care company with the title of this post, but believe me I'm not. While this certain "national" company in question may have developed this pricing idea, it is copied by thousands of lawn care companies around the country. What's important is not the "who" but more of the "how" certain companies use it to get you to agree to a contract. So in this post, we'll examine the hidden dangers and truths with this too good to be true phenomenon.
Is It Too Good To Be True? - The $29.99 Question...
Okay, so the question that's running through most of our minds when seeing this offer is, "Is it really $29.99?" Well the answer is usually yes; but it usually comes with a catch. With many of the companies who do offer this deal, you may want to read the fine print. Sometimes companies offer the $29.99 application price, ONLY if your yard is a certain square footage in measurement. Go above that measurement and be ready to pay more, rendering what seemed like a great deal at the time, virtually worthless.
So What Happens With The Price On The Rest Of My Applications?
So there's gotta be a catch right? My parents always taught me that if it seems too good to be true, it almost always is. So while you may get that great first application price, most companies make that up that "low price" with raising the price on you for the following applications. Weed Pro prices all of our lawn care package treatments at the same price, protecting you from price increases.
Now before I get hate mail from other lawn care companies, I'm not calling any specific company out for this practice. But as a fellow consumer, I think it is important that everyone shops smart and understands that the prices may increase after that low introductory offer. So regardless of who you contact for a lawn care quote, you always read the fine print and understand their promotional pricing.
So How Can I Protect Myself?
The best way that someone can protect themselves with any lawn care offer is to review the fine print. Lawn care companies sometimes hide the details of the offer in the fine print. Make sure when you do speak with a lawn care company that you ask about the introductory price and when, and at what rate, does the price increase. Additionally, it's also a good idea that you receive the details of the lawn care estimate in writing to review and keep on file. Any respectable lawn care company will be able to provide you with this.
More Tips When Hiring a Lawn Care Company
A low introductory price that increases on the following applications is just one of the things you need to look out for when hiring a lawn care company. That's why Weed Pro has you covered with our Ultimate Lawn Care Hiring Guide! This ebook is yours absolutely free and will help you find the perfect lawn care company. To download your free copy, click on the button below!
|Shaun Kanary has been a part of the Green Industry for the past 15 years. As the Director of Marketing for Weed Pro Lawn Care, a Cleveland and Columbus Lawn Care Service Provider, Shaun is a regular contributor to the Weed Pro Blog, and other industry magazine and blogs.
Shaun on Google+ Shaun on LinkedIn Shaun on Twitter